Make More Profit With Email Marketing
Jessica, Here's How I'll Help Dyson SG Add An Extra $500K+ In MRR In The Next 90 Days With My Email Marketing Secrets
Jessica, Here's How I'll Help Dyson SG Add An Extra $500K+ In MRR In The Next 90 Days With My Email Marketing Secrets
⚠️ Don't Skip The Video Above ⚠️
Seriously…
It's An Awesome
8K Cinematic Video
Made For You & You Only
Seriously…
It's An Awesome
8K Cinematic Video
Made For You & You Only
THE VIDEO IS AMAZING!!!
How This Strategy Will Help You:
This was crafted SOLELY for Dyson Singapore by Xavier Ng @XORA Scaling
An entire email strategy to generate $500K+ in additional MRR for Dyson within 90 days.
Every detail is built around your products, your customers, and your brand.
But First, Let Me Earn Your Attention…
I saw you just became Head of Marketing at Dyson Singapore.
After climbing through APAC Commercial Lead, Head of Retention, building out the digital and experience teams.
14 years of marketing across R/GA, Accenture, startups, and now leading one of the biggest brands in the region.
You know what good marketing looks like.
Which also means you know how stretched marketing teams can get.
Especially when you're running campaigns, loyalty programs, retail activations, digital experience, all at once.
I know you're sending emails.
But with everything else going on, they're not getting the love they deserve.
Which is why I made this.
I want to show you the revenue impact of what's possible when email marketing gets proper attention.
The Email Problem You're Facing Right Now
I WANT YOU TO IMAGINE THIS.
Your dream customer Hana visits your website.
Your products are premium.
Your products are premium.
Your website feels engineered by a team who lost sleep over it.
Then…
That same customer signs up for your emails…
And gets a
- GENERIC
- CHEAP-LOOKING
- POORLY DESIGNED
email template with a 5% off code.
⬇️
After looking at it, they do not think
"Great, I saved $45."
They think
"Huh, maybe this brand is not as premium as I thought."
That Is BRAND DILUTION
Your emails feel like they come from a brand that sells $29 products, NOT $899 ones.
They DO NOT MATCH the premium experience your product team has spent 15 years building.
Why settle for emails that look like this?
When your emails could look like this?
Emails That Are
On Brand
1
Drives Repeat Purchases
2
Premium-Looking
3
Increases Conversion
4
How This Affects Your Revenue
(Yes, I went this deep… I have a problem of overdelivering)
1
Dyson Singapore gets around 250,000 website visitors a month.
2
At your price points, that is roughly $4-5M in monthly online revenue.
Estimate Calculations
250,000 visitors X Average Conversion Rate Of 2% = 5000 orders
5000 orders x Average Order Value of $800 SGD = $4M+
3
You paid Facebook, Google, or TikTok ads to get visitors to your website.
If they leave without buying AND you don't get their email, you have to pay again to reach them.
That's paying twice for the same customer.
With email, you pay once, capture them, and can message them for FREE forever
4
Dyson's products are considered big purchases.
Nobody impulse-buys a $899 Airwrap.
They visit 3-4 times before buying.
Email can bring them back for visit 2, 3, and 4 without paying afor each visit.
The fastest growing premium e-commerce brands in 2026 generate 40-50% of total revenue from email.
For Example:
Grüns by Chad Janis is using a next-level email system
They send 4-5 emails per week that educate, not just promote.They spend more on ads & yield higher ROAS because their email list produces them more profit.
Eight Sleep by Matteo Franceschetti is using a next-level email system.
They sell $2,000-$4,000 mattresses, a higher price point to Dyson.Their abandon cart emails alone recover hundreds of thousands per month from people who almost bought but didn't finish checkout.
IM8 Nutrition by Danny Yeong is using a next-level email system.
$0 to $108M in 11 months.80% of new orders come from email subscribers, not ads.They barely discount, their emails make customers understand the value, so they pay full price.
Ridge Wallets by Daniel Kane is using a next-level email system.
Scaled to $100M+ with email as the backbone.Automated flows turn one-time buyers into repeat customers by cross-selling after every purchase.Higher ROI than any other channel they run.
Yes, I know… SO MANY! Please keep scrolling down
HexClad by Gordon Ramsay is using a next-level email system.
Their emails explain why hybrid cookware is worth $299 when a normal pan costs $40.More product education & nurturing on the backend = more sales.
Feastables by Mr.Beast is using a next-level email system.
Every product launch goes to email subscribers first.By launch day, the list is so warmed up that drops sell out in hours, no paid ads needed.
AG1 by Kat Cole is using a next-level email system.
They send educational emails 3-4x per week.Customers pay $79/month at full price because the emails help browsers build trust.Turning them into customers.
All the fastest growing premium e-com brands in 2026 are going ALL IN on next-level email marketing, so…
WHY NOT YOU?
You have world-class products.
You have world-class designers.
You have world-class engineers.
You have world-class influencers.
Yet, you DON'T HAVE a world-class email channel that should be printing you an extra 500K+/month without more ad spend.
I want to help you fix that.
Imagine 🤔
Imagine 🤔
Dyson by James Dyson is using a next-level email system.
Now for the Uncomfortable Truth…
Based on what I can see from the outside:
Your email frequency, current pop-up, and the lack of email automations
Dyson's email channel is probably contributing
LESS THAN 15% of total store revenue right now.
The other 85% leaves and you pay to reach them again.
And again. And again…
15%
15% Email Attributed Revenue =
4M x 15% = $600,000
For a premium brand at your scale with 250K monthly visitors, that number should be
40-50%
45%
45% Email Attributed Revenue
4M x 45% = $1,800,000
The Difference =
$1,800,000 - $600,000 = $1,200,000/Month
$1,200,000 left on the table every single month…
Why 40-50%?
Email is statistically produces the highest ROI out of any other channel (Forbes)
Email averages $36-$42 back for every $1 spent, making it the highest ROI channel in e-commerce.
Every dollar from email costs almost nothing: no ad spend, no rising CPMs.
Compare that to ads where you pay $5-$30 just to get one person to your site.
When almost half your revenue comes from email, half your income has near-zero acquisition cost.
That's pure profit.
That's why the top premium e-commerce brands are shifting hard into email.
It's Not One Big Problem.
It's A Lot Of Small Ones!
1
Weak Pop Up Conversion
Your current pop-up captures about 2,500–7,500 emails from 250,000 visitors.
A properly built pop-up captures 25,000–30,000.
That's 22,000 potential customers per month you're losing:
People you already paid to bring to your site.
Each one of those emails is a free way to bring them back. No ad spend required.
2
0 Abandonment Recovery Emails.
(Yes I tested it, here's the proof…)
When a customer adds a $899 Airwrap to their cart and leaves, that sale is GONE.
No follow-up. No reminder. Nothing.
At your average product price of $600-$900, recovering just 10% of abandoned carts means hundreds of sales per month.
At those price points, that's easily $200K-$300K in revenue that's currently walking out the door.
3
Campaigns are infrequent, lack branding and mostly promotional
NOW:
$50K/month from current campaigns
$50K/month from current campaigns
TARGET:
$200K/month from potential campaigns
$200K/month from potential campaigns
1. Current Campaigns ❌
Designs and copywriting don't match Dyson's premium brand identity
No education or nuturing
5% discount codes training customers to wait for sales
$0 in recovery flow revenue
Sending only 1-2 per week
2. Potential Campaigns ✅
Emails that look, feel, and sound like Dyson
Engineering stories, product education, social proof
Customers buy at full price because they understand the value
Automated recovery flows on $599-$1,399 carts
Sending 4-5 per week
Your engineers would never ship a product that feels 60% finished.
Your email channel should get the same premium standard.
I did not want to just tell you this.
I wanted to prove I could fix it.
So Before We Get To The Fully Built Email Strategy For Dyson SG…
Some Social Proof To Show I Know What I'm Talking About
OFFSET Yoyo
"I'll be honest, I didn't really take email seriously until Xavier got involved. We were sitting on this massive list and doing almost nothing with it.
He took our email channel from nothing to 40-50% of total revenue in under 90 days, doubling our average monthly revenue.
But the part that impressed me most was how quickly he understood our brand. Every email sounded & looked like us from day one, which most agencies are too lazy to do.
He built the flows, wrote the campaigns, grew my email list and handled everything without me having to check his work. I just got the Klaviyo reports and watched the numbers climb."
- Brandon Vu
Founder of OFFSET Yoyo
Business:
OFFSET Yoyo (Premium Yoyo Brand, D2C)
Results:
Email channel from $0 to $182K in 90 Days (0% to 45% of total store revenue)
Growth:
Total revenue nearly doubling from $223K to $402K in the same period, decreasing their CAC by 15% & increasing their LTV by 30%
How We DOUBLED x2 OFFSET Yoyo's Average Monthly Revenue:
1
Educational Pop Ups
We created an enticing pop-up offer combined with an educational lead magnet that captures emails while teaching visitors which product fits them.
Every subscriber enters the email channel already understanding the product range, which means they buy faster and ask fewer questions.
Before Working With Us: 1.2% Sign Up Rate
After Working With Us: 10.7% Sign Up Rate
2
Product Drop Launch Campaigns
This is where it got fun. For every new product release, we ran a 2-4 week hype & nurturing sequence before the drop.
Week one: Teaser emails hinting at what was coming.
Week two: Educational graphic & text-based email content about the technology and why this product exists.
Final days: Countdown emails with early access for subscribers.
By the time the product actually dropped, the list was so warmed up that launches were selling out within hours. No paid ads needed for launch day.
Annual Campaign Revenue Before: $0
Campaign Revenue After (Sep-Nov 2025): $122,660
3
Recovered Sales at 3am Without Anyone Awake
Before us, if a customer added something to cart and left, that sale was gone.
We built 4 different abandon flows: cart (8 emails), checkout (8 emails), website (1 email), and browse abandon flows (2 emails).
They recognise where a customer dropped off and follow up with the right message at the right time.
Runs 24/7 without anyone managing it, consistently A/B testing it each week to improve the performance of these flows.
Before Working With Us: $0
After Working With Us: $60,235 (Sep-Nov 2025 alone)
4
Turned Post-Purchase Emails Into a Support System
Most customers run into the same problems after buying.
Instead of waiting for complaints or common post-purchase FAQs,
we deploy pre-delivery emails that guide them through everything.
we deploy pre-delivery emails that guide them through everything.
Setup guides. Common mistakes. Care tips.
Fewer tickets, reduce your support team costs.
Happier customers who come back and buy again, increasing LTV
Happier customers who come back and buy again, increasing LTV
Before Working With Us: ~90/week
After Working With Us: ~ 20/week
5
Educational Email Campaigns > Discount Driven Emails
Instead of just showing pretty product images and hoping people buy, we wrote emails that actually teach customers why a $150 yoyo performs differently from a $30 one.
In depth product advantages, material breakdowns, founder design stories.
Customers who read our emails understand the product range and naturally added more to their cart, increasing conversion and average order value.
Average Order Value Before: $42
Average Order Value After: $78
Average Order Value After: $78
Numbers Don't Lie. Here Are Mine:
Metric | Before Working With Us | After Working With Us | |
Monthly Email Revenue | $0/Month | +60K/Month | |
Email Revenue Attribution | 0% | 45% | |
Pop-Up Conversion Rate | 1.3% | 10.7% | |
Active Flows | 0 | 9 Fully Built | |
Campaign Frequency | 0/Week | 5-6/Week |
2024 September-November Revenue:
Year before working with us
2025 September-November Revenue:
Year after working with us
So Without Further Ado
"drum roll please 🥁"
We Present to You
Your Custom Package
I figured I'd skip the "I'm good at email marketing" pitch and just prove it…
34
Emails
Fully Designed & Written
8
Campaigns
Ready to schedule
90
Day Calendar
Complete content plan
5
Flows
Ready to launch
5
Step Pop Up
Ready to deploy
All in Dyson's voice. Using Dyson's products.
Let me walk you through each one.
What's Inside Your
Custom Package?
Custom Package?
1
A Special Offer
To show you we're confident we can help you
2
Fully Built Email Marketing Strategy
Dyson's 90-day plan to increase retention revenue from your existing traffic
3
Fully Written & Designed Pop-Up
5-step pop-up to turn more visitors into subscribers (and future buyers)
4
Fully Written & Designed Welcome Flow
8 emails that turn new subscribers into first-time buyers
5
4x Fully Written & Designed Abandonment Flows
18 emails that recover lost revenue at every stage
6
3x Fully Planned 30-Day Campaign Calendar
90 days of revenue-driving campaigns planned
7
8x Fully Written & Designed Email Campaigns
2 weeks of campaigns ready to send to generate immediate revenue
8
How To Get Started
Everything you need to know
Our Special Offer To You
We implement the package and run a 90-day pilot to prove the revenue lift!
Here Is Exactly How:
1
Both: Hop On A Call
We'll plan out the strategy and adjust anything to fit Dyson Singapore perfectly.
2
You: Send Brand Assets
Product info, imagery, and Klaviyo/email platform access so we can get everything dialed in.
3
We Do-For-YOU: Update & Finalize All Copy
We'll update every email with your correct product details, pricing, and offers.
4
We Do-For-YOU: Build The High Converting Pop Up
Targeting 10–12% conversion rate, which is 3–5x what most brands get.
5
We Do-For-YOU: Build The Automated Flows
Complete flow setup with filters, triggers, time delays, and A/B tests.
6
We Do-For-YOU: Build & Schedule Campaigns
Segments, scheduling, everything. Ready to send.
7
We Do-For-YOU: Test + Optimize
We'll monitor performance and run A/B tests to get the best results possible.
Scroll down further to see all these assets
ALREADY BUILT OUT FOR YOU!
READY TO LAUNCH TO MAKE MORE REVENUE
WITH LESS AD SPEND.
2 Options To Scale Dyson's E-commerce Email Channel!
Book A Call Below (RECOMMENDED)
Respond To Our Email
powered by
Calendly
Xavier Ng
Make More Profit With Email Marketing
We will dive deep into your brand, revenue goals and your e-commerce funnel to see:
1. If we are a good fit
2. And if so, show you how we'll grow your revenue & profit with our email marketing systems, helping you achieve 35-50% of email attributed revenue!
Select a Date & Time
April 2026
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Here's a Photo of Me So You Know I'm a Real Person and Not a Bot Named ChatGPT
Your Email Strategy To Increase Revenue Without Spending More On Ads
Right now, your email channel is underperforming & under-utilised.
With this system, this will take your email channel from
Under 15% ➡ 40-50% of total revenue.
↑↑↑ Increasing your:
↑ Revenue
1
↑ Profit
2
↑ Return On Ad Spend (ROAS)
3
↑ Lifetime Value (LTV)
4
↑ Brand Perception
5
↓ Customer Acquisition Cost (CAC)
6
↑ Repeat Purchase Rate (RPR)
7
↑ Conversion Rate (CR)
8
Every dollar you spend driving traffic to the site should compound. This is how.
The 5 Pillars
CAPTURE
We captures site visitors' emails with an refined pop-up offer that converts at 10-15% insteaed of 2-3%.
NUTURE
8 email welcome flow & campaigns that educates, entertains and nutures.
CONVERT
If they abandon a $499-$1,399 cart, automated recovery emails follow up with the right offer for that specific product.
GROW
Post-purchase cross-sells turn one purchase into two or three based on what they bought.
RETAIN
4-5 campaigns per week. Non-discount & educational emails that keeps customers buying monthly.
Here is how these pillars connect:
Each one serves a specific stage of your customer's buying process and hands off to the next automatically.
Pop-up feeds the welcome flow. Welcome flow builds purchase intent. Abandon flows catch anyone who drops off. Post-purchase extends lifetime value.
Nothing falls through the cracks.
Pop-Up
CAPTURE
1
Automated Flows
NUTURE & CONVERT
2
Campaigns
GROW & RETAIN
3
The $108M Proof That This Strategy Works
IM8 Nutrition went from $0 to $108 Million in 11 months
The fastest growth ever recorded in the ecommerce industry.
Co-founded by Danny Yeong & David Beckham.
And they use the EXACT SAME 5 pillar email marketing strategy:
1. CAPTURE
Action: Free welcome kit pop-up offer on 531K+ monthly visitors.
Result: Captures emails at scale without training customers to expect discounts.
Protecting premium pricing.
2. NURTURE
Action: Story-driven welcome flows that educate on the brand, product & benefits, not overwhelm with discounts.
Result: New subscribers understand why IM8 costs more before they ever see a price tag. so they buy at full price without hesitation.
3. CONVERT
Action: Rebuilt every abandonment flow to catch drop-offs at browse, cart, and checkout.
Result: Customers who hesitated get the right message at the right time, recovering revenue that would have been lost forever.
4. GROW
Action: Post-purchase cross-sells and the "Beckham Stack" bundle pairing their two core products.
Result: AOV increased from ~$110 to ~$145 (+32%) and repeat purchase rate climbed, turning one-time buyers into monthly subscribers.
5. RETAIN
Action: 121+ campaigns in 2025 (2-3/week). Non-discount & educational emails on Recipes, studies, athlete endorsements.
Result: Customers hear from IM8 every week, keeping the brand top of mind so when it's time to reorder or gift, IM8 is the only brand they think of.
Result: Customers hear from IM8 every week, keeping the brand top of mind so when it's time to reorder or gift, IM8 is the only brand they think of.
Pop-Up
CAPTURE
1
Automated Flows
NUTURE & CONVERT
2
Campaigns
GROW & RETAIN
3
Now, you might be thinking:
"Xavier! But they're a supplement brand, not a home technology brand."
Good question, but the buying decision is the same.
A customer considering a $899 Airwrap needs the same things as someone considering a $89/month supplement:
Trust that it works, proof from real people, and a reason to buy now instead of later.
That's what this email system builds, regardless of what you sell:
Fashion & Accessories
1
Health & Supplements
2
Home Tech/Electronics
3
Kitchen & Cookware
4
Beauty & Skincare
5
Food & Beverage
6
If IM8 is investing this heavily in email marketing for their $89/month supplements.
What's stopping Dyson selling $899 products from doing the same?
Dyson's higher price points and lower purchase frequency mean your customers need even more education and trust before they buy.
IM8 used this strategy to hit $108M. We used it on OFFSET Yoyo $0 to $182K in email revenue in only 90 days.
Now we've taken this exact proven strategy and built it around Dyson's stories, products, and customers.
Designed to add $500K+ in MRR within 90 days.
Skip This Next Section If You'd Hate To Add An Extra $500K+ In MRR
1. Dyson's New High Converting Pop-Up
(5-Step Pop Up)
FREE POP-UP
Dyson Singapore's New Pop-Up
We built a 5-step mystery pop-up sequence to replace your current 5% off single-step form. This pop-up is designed to convert 10–12% of visitors and capture both email and WhatsApp. We wrote this for Dyson Singapore. FOR FREE.
The mystery is maintained through all steps until the final reveal. One universal offer. Simple Klaviyo setup.
Welcome Modal
Want to see what Dyson has for you?
WhatsApp Capture
Want priority delivery?
Teaser Tab
A gift from Dyson
Mystery Reveal
Free express shipping on your first order
Email Capture
Where should we send your gift?
Step 1: Teaser Tab
"A gift from Dyson"
Step 2: Welcome Modal
"Want to see what Dyson has for you?"
Step 3: Email Capture
"Where should we send your gift?"
Step 4: WhatsApp Capture
"Want priority delivery?"
Step 5: Mystery Reveal
"Your Dyson welcome gift: Free express shipping on your first order"
Full pop-up copy with A/B variations available in deliverables folder.
2. Dyson's New Welcome Flow
(8 Emails)
FREE WELCOME FLOW
Dyson Singapore's New Welcome Flow — 8 Emails
8 emails that take a new subscriber from "just opted in" to "first purchase." Written in Dyson's voice. Uses the founder story, engineering credibility, product education, and social proof.
Email | Subject Line | Purpose | |
E1 | Welcome to Dyson Singapore | Deliver mystery gift + set expectations | |
E2 | 5,127 failures | Founder story (Sir James Dyson) | |
E3 | What 125,000 RPM actually means | Engineering education | |
E4 | Why Dyson costs more | Justify premium pricing | |
E5 | How Singapore became HQ | Local connection | |
E6 | Your hair. Dyson's obsession. | Product education (hair care) | |
E7 | People are talking | Social proof + reviews | |
E8 | Still thinking about it? | Urgency + final push |
Full email copy with 3 subject line variations each available in deliverables folder.
3. Dyson's New Cart, Checkout, Browse & Website Abandon Flows
(20 Emails)
FREE ABANDONMENT FLOWS
Abandonment Flows — 20 Emails Total
Cart Abandonment — 8 Emails
Conditional split after Email 5: repeat customers get loyalty-focused messaging, first-timers get trust-building messaging. At $499–$1,399 per product, each recovered cart pays for itself many times over.
Email | Timing | Purpose | |
E1 | 1 hour | Gentle reminder | |
E2 | 6 hours | Product focus | |
E3 | 24 hours | Objection handling | |
E4 | 48 hours | Social proof | |
E5 | 72 hours | Engineering story | |
E6–8 | Days 5–10 | Conditional split (repeat vs first-time) |
Checkout Abandonment — 8 Emails
Same structure as cart flow but messaging focuses on the checkout step specifically. These visitors were one click away from buying.
Email | Timing | Purpose | |
E1 | 30 minutes | Immediate checkout reminder | |
E2 | 3 hours | Cart still waiting | |
E3 | 12 hours | Address payment concerns | |
E4 | 24 hours | Social proof + reviews | |
E5 | 48 hours | Engineering credibility | |
E6–8 | Days 4–8 | Conditional split (repeat vs first-time) |
Full email copy for both flows available in deliverables folder.
4. Two Weeks Worth Of Campaigns
(8 Emails - 4 Emails To Be Sent Per Week)
FREE CAMPAIGNS
Dyson Singapore's Campaign Calendar — 30 Days + 8 Fully Written Campaigns
A full month of campaigns planned and 8 of them fully written. Mix of product spotlights, engineering education, social proof, and seasonal content. No discount-dependent messaging.
Week | Campaign 1 | Campaign 2 | |
Week 1 | The Science Behind Your Hair (education) | Supersonic Nural Launch Deep Dive | |
Week 2 | Real Reviews from Singapore (social proof) | The Curated Home Bundle | |
Week 3 | Your Air Quality Report (seasonal) | 5,127 Prototypes: The Dyson Story | |
Week 4 | What's New at Dyson Singapore | Engineered for Singapore (local) |
FREE RE-ENGAGEMENT FLOWS
Browse & Site Abandonment Flows — 4 Emails
Browse Abandonment — 2 Emails
For visitors who viewed specific products but didn't add to cart.
- E1 (4 hours): "Still researching?" — product-focused reminder
- E2 (24 hours): "Worth knowing" — engineering details + social proof
Site Abandonment — 2 Emails
For visitors who came to dyson.com.sg but left without viewing products.
- E1 (2 hours): "Quick visit?" — bestseller showcase
- E2 (24 hours): "People are choosing these" — trending products + social proof
Full email copy available in deliverables folder.
/
TLDR: I'll Help You Make An Extra 500K+ In MRR In The Next 90 Days With Email Marketing, Or You Don't Pay
Can I Help You Scale Dyson's Email Channel?
I KNOW I CAN.
But I Don't Want To Make Empty Promises, So Let's Chat About It →
Book A Call Below (RECOMMENDED)
Respond To Our Email
xavier@xorascaling.com
powered by
Calendly
Xavier Ng
Make More Profit With Email Marketing
We will dive deep into your brand, revenue goals and your e-commerce funnel to see:
1. If we are a good fit
2. And if so, show you how we'll grow your revenue & profit with our email marketing systems, helping you achieve 35-50% of email attributed revenue!
Select a Date & Time
April 2026
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Thanks for checking this out! Hope you found this useful. Talk soon :))
FAQs
Is this really free?
Yes. Everything in this package is yours to keep, whether we work together or not. We built this to show you what we can do. No strings attached.
Why would you do all this work for free?
Because we're good at what we do, and the best way to prove it is to just show you. Most agencies send a pitch deck. We send the actual work.
What if I want to implement this myself?
Go for it. Every email is ready to copy-paste into Klaviyo. We wrote it for Dyson Singapore specifically, in your brand voice, using your products, referencing your engineering story. If you want help, we're here.
What does it cost if I want you to implement it?
We can cover that on a quick call. We guarantee $500K+ in additional email revenue within 90 days. If we don't hit it, you don't pay. And we actually pay you $1,000.
How much work will this take from me?
Almost none. You send us brand assets and Klaviyo access. We handle everything else: strategy, copy, design, technical setup, optimization. Most clients spend less than 30 minutes total on their end.
How do I know this will work for my brand?
Look at the emails in this package. They reference your 5,127 prototypes story, your Hyperdymium motors, your Singapore HQ, your Supersonic Nural, your V12 Detect Slim. This is not a template. It was built for Dyson Singapore and nobody else.
Who am I & why should you care?
I'm Xavier Ng, Founder of XORA Scaling
We help premium 7-9 figure e-commerce brands generate +40% of their total revenue with Email and SMS in 90 days
- or you don't pay.
I don't do standard agency pitches. I don't give you overused agency
I research your brand, find the money leaks, and build the exact system to fix them before we even speak.
I built this entire system specifically for Dyson Singapore because I know your engineering is world-class, but your email channel is currently a sleeping giant.
About Me
🏆 We Help E-commerce Brands Generate +30% Of Their Total Revenue With Email + SMS In 90 Days, Guaranteed.
If we don't hit our target in 90 days, you don't pay. And we pay you $1,000.
Thalll I do:
Full email & SMS management for premium e-commerce brands
Copywriting, design, flow setup, pop-up improvement
A/B testing and deliverability monitoring
Campaign strategy and execution (3–5x/week)
My approach is different. I don't send you a pitch deck and hope for the best. I actually build the work first, so you can see exactly what you're getting.
This package (36 emails, a complete pop-up strategy, a 30-day campaign calendar) was built specifically for Dyson Singapore. Not a template. Not a generic PDF. The actual work.
Proof This Framework Works
Brands that implement all three pillars typically see:
10-12%
Pop-Up Conversion
Industry average is only 2–3%
30-40%
Email Revenue Attribution
Up from less than 10%
40-60%
Flow Open Rates
Highly engaged subscribers
5-15%
Cart Recovery
vs 0% with no flow in place
3-5x
ROI vs Paid Ads
Higher return on email investment
These are real numbers from brands with products and price points like Dyson's. And now we have created the exact strategy for you!
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